Golden Son, a brand operated by Al Berdawni Trading Company, specializes in packaging and retailing high-quality grains and cereals sourced from local Lebanese farmers and distributors. Their product line includes fine and coarse burghul, moughrabieh, couscous, and various grains, all packaged under the Golden Son label. They prioritize maintaining the shape, taste, and nutritional value of their products while ensuring compliance with rigorous food safety standards. Golden Son exports its own branded products to Sweden and supplies private labels to markets including the USA, Dominican Republic, Australia, and Kuwait. Actively participating in international trade fairs like Gulfood and SIAL, they aim to expand their global footprint. Currently, the brand is focused on modernizing packaging, establishing online sales channels, and obtaining certifications such as ISO 22000, HACCP, and FSSC to uphold the premium quality of their 100% Lebanese products. Their strategy includes increasing local raw material sourcing through additional contract farming agreements.