Mohammad Mortada is a high-impact Marketing and Communications Consultant, bringing over a decade of strategic expertise to startups, NGOs, and established businesses across the MENA region. With a focus on building strong marketing infrastructures and executing high-level strategic plans, Mohammad empowers organizations to establish a cohesive, sustainable presence in their markets. His expertise spans comprehensive brand strategy, integrated omnichannel marketing, and designing custom communication frameworks that optimize audience engagement and drive growth.
In his consultancy role, Mohammad Mortada is dedicated to crafting marketing infrastructures tailored to each client’s unique needs. His approach includes analyzing organizational goals, developing streamlined processes, and implementing strategies that facilitate long-term scalability. By designing marketing funnels, enhancing brand positioning, and optimizing messaging, Mohammad ensures his clients can consistently connect with their target audiences in meaningful ways. His strategic mindset and extensive technical skills make him an invaluable partner for organizations seeking to elevate their marketing and communications efforts to an advanced level.
Previously, Mohammad led marketing and communications in the higher education sector, where he built and managed complex communications systems, social media strategies, and event planning frameworks for over 11 years. His work in academia included lecturing in business, arts, and education, equipping him with a deep understanding of audience psychology and communication that enriches his consulting approach.
Beyond his core consultancy, Mohammad Mortada is also a dedicated mentor, volunteering his time to coach startups on marketing infrastructure and strategy. His volunteer journey began in university, where he was an advocate for secularism and co-founded the first secular club on campus. Today, he advises NGOs focused on fostering innovation and entrepreneurship. Outside of his professional life, Mohammad enjoys balancing intense outdoor activities like rock climbing with creative pursuits such as photography and reading.