Design Thinking Essentials for Startups!

October 3, 2018 at 5:45 pm
Till: October 3, 2018 at 8:00 pm
Berytech Innovation Park, Mathaf, Damascus Road, 10th floor

Same Same but different: Spot on Empathy in Design Thinking

Are you passionate about innovation and constantly looking for new approaches to finding solutions? Learn how to put people first when doing so! Are you excited to see what happens when Psychology meets Design Thinking? Then this one is for you! Unlock your capacity to connect to people and better understand them through empathy, the ability to put yourself ‘in the shoes of others’ – and discover how to use it to improve your work!

Berytech invites you to attend the “Design Thinking: Spot on Empathy” training delivered by Loubna Ibrahim, Labs Lead at IdeatoLife and Christina Roitzheim, Design Thinking coach and consultant.

The workshop will:

  • Equip you with a “psychologist mindset” to cultivate essential Design Thinking skills.
  • Let you explore a step-by-step framework to train empathy – learn about the psychological background while being immersed in hands-on activities.
  • Expand your Design Thinking toolset by learning how to do a qualitative Interview for empathy and how to create an empathy map.
  • Give you the chance to practice being a user-centered innovator!


Date: Wednesday, October 3rd, 2018

Time: 5:45pm to 8:00pm

Venue: Berytech Innovation Park, Mathaf, Damascus Road, 10th floor


Loubna Ibrahim

Loubna-IbrahimLoubna is a human-centered design consultant, she started her tech career in 2014 and founded her own tech startup. 2 years later, Loubna received a UX and design thinking for tech products training from Google. Being very passionate and an advocate of the Design Thinking process, Loubna went back to become a Google Trainer for UX masterclass in 2017. Since then, she has given many talks and workshops in the field, mentored and advised startups as well as clients. She is currently leading the Product & Innovation team at Ideatolife, in addition to being engaged in the civic society through support for women’s place in technology, which was ignited by giving trainings to girls from the age of 12 till 18 through Girls GOT IT in rural areas. Loubna also give back to her alma mater through free lectures and workshops on Design Thinking and User Experience.


Christina Roitzheim

christina-roitzheimChristina is a psychologist by profession, and a design thinker by passion. Her curiosity for intercultural experiences called her to live, work and study in California, Berlin, Shanghai and currently Beirut in the last few years and allowed her to grow a global mindset. Studying the interdisciplinary ‘Design Thinking’ program at the Hasso-Plattner-Institut opened the doors into the world of social innovation and facilitation, and to internationally lead workshops around Design Thinking and Creativity, e.g. for Bosch China Ltd., Tongji University Shanghai and startup weekend by TechCrunch. In Berlin, Christina works as a Design Thinking coach and project consultant. She takes pride in engaging in the D.Collective, a collective of Design Thinkers dedicated to support social change and sustainability with the help of innovative thinking and being the president of the Berlin branch of 180 Degrees Consulting, the worlds largest pro-bono consultancy for social start-ups and NGOs.