Wael Farah

HEED - Manager

Wael combined his mechanical engineering skills with his passion of sales to invest in his profession and reach to be today the manager in applying the analytical mindset in all sales management development projects.

Wael’s role in HEED had been proven and scaled up to be the project manager of most sales’ optimization, and business development projects leading the customer’s organization to follow a data-driven framework. In addition, he has mastered his input of coaching and training different levels of sales representatives.

Wael’s areas of expertise include sales analytics, data analysis and planning, and efforts optimization. He leads most projects in the region to transform their business strategies and shift the executive mindsets towards a scientific decision making

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